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Kung Fu Divas: A ‘reel’ treat to loyal Talk ‘N Text subscribers

by SMART Public Affairs | Oct 08, 2013
[8 October 2013] Loyalty paid off for hundreds of Talk ‘N Text (TNT) subscribers as they flocked to six cinemas around the country for a free screening of the latest comedy hit film, “Kung Fu Divas.”

Kung Fu Divas for TNT subscribers

Loyal TNT subscribers line up at Sta. Lucia Mall in Cainta, Rizal to claim their free Kung Fu Divas passes

Loyalty paid off for hundreds of Talk ‘N Text (TNT) subscribers as they flocked to six cinemas around the country for a free screening of the latest comedy hit film, “Kung Fu Divas.”

Topbilled by TNT endorser Marian Rivera and comedy queen Ai ai de las alas, the film is the latest offering of the country’s biggest prepaid mobile brand to its tenured users dubbed as ‘Loyalistas.’

Text messages about the movie treat were randomly sent out to TNT subscribers who were considered “active” on the network for at least a year. They were invited to bring along a companion to participating movie houses located in Sta Lucia East in Cainta, Rizal; JTC Mall in Vigan, Ilocos Sur; SM City in San Fernando, Pampanga; Pacific Mall in Legazpi City, Albay; Island City Mall in Tagbilaran, Bohol; and Gaisano in Tagum, Davao del Norte.

The film kept viewers in stitches, with loud laughter filling the cinemas. TNT also gave away special merchandise and mobile phones as prizes for the games before the film showing.

Among the lucky loyalistas was 28-year-old Jelaine Fabella, a field survey interviewer who has been a TNT subscriber for the past four years.

“Nagulat ako kasi wala naman akong ginawa kundi maging TNT subscriber! Napasaya talaga ang araw ko,” said Fabella, who headed to the Sta. Lucia East mall with her friend, also a TNT user.

Like Fabella, retired factory manager Edgardo Arellano, 63, could not believe his luck.

Sampung taon na akong TNT subscriber kaya magandang regalo ito para sa akin,” said Arellano, who went to the screening with his wife. “Actually, buong pamilya ko ay TNT subscribers dahil mura at mas madali, pero big plus talaga na may ganito pa!” he added.

Smart Prepaid Business Group head Jane Basas said that through its Loyalista rewards program, TNT is able to give back and show appreciation to the most loyal of its over 30 million subscribers nationwide.

“We pride ourselves in bringing smiles to our subscribers in ways that are simple and very personal,” Basas said.

“This is very much in line with TNT’s ‘Araw-Araw Panalo’ theme, making our own subscribers experience winning moments that they can easily impart with their loved ones using our reliable and affordable services, Basas added.

For more information on the latest TNT offerings, visit talkntext.com.ph or follow @talkntext on Twitter.